Publishing industry veteran to manage U.S. operations and drive growth for the iconic graphic novel and manga brand
What You Need to Know:
- TOKYOPOP has announced that it has promoted Marc Visnick to COO and Publisher. He previously served as VP of Publishing since joining the manga and graphic novel company in early 2022.
- In his new role, Visnick will manage all North American operations including print, digital, editorial, marketing/PR, sales, and distribution. As the comics, manga, and graphic novel markets continue to expand, Visnick will develop strategies to drive growth and efficiency for the brand. He will report to TOKYOPOP founder and CEO, Stu Levy.
- During his time at TOKYOPOP, Visnick has doubled his year over year company revenue, significantly expanded the brand’s presence in the North American marketplace via retail channel expansion and partnerships, increased market share, and implemented a new production process to efficiently scale content output.
- A veteran of the publishing industry, Visnick was previously VP of Sales and Business Development for indie comics publisher, TKO Studios, where he managed worldwide distribution, marketing, PR, licensing, printing, direct-to-consumer, e-commerce, trade, and independent retail channels. During his tenure, he doubled TKO Studios’ print sales and expanded the digital catalog to all major trade, comic book, and library channels.
- Visnick also previously served as the Senior Business Development Manager at Ingram Content Group, where he developed new revenue streams for both the print and digital content distribution businesses, increased unit margins, and doubled unit sales for key legacy clients. Before Ingram, he served in Director of Sales roles for Callisto Media, Inc. and Lonely Planet/BBC Worldwide.
- “I am thrilled to expand my role at TOKYOPOP and look forward to leading a variety of initiatives to expand our reader base and market share,” says Visnick. “This is an exciting time TOKYOPOP Promotes Marc Visnick to COO and Publisher for the juncture of pop culture and publishing and TOKYOPOP is well positioned to be at the forefront of the momentum that is driving the global popularity of manga and graphic novels.”
- “Marc Visnick has contributed greatly to the success of TOKYOPOP since joining us in 2022 and he is extremely well suited to assume the roles of COO and Publisher. I have great confidence that his leadership and vision will continue to make a difference,” says Stu Levy, founder, and CEO of TOKYOPOP.
Source: Official Press Release