"Utano☆Princesama Shining Live" Kicks Off Global Release 3-Year Anniversary Celebration

01252021sl01-700x296 "Utano☆Princesama Shining Live" Kicks Off Global Release 3-Year Anniversary Celebration

What You Need to Know:

  • KLab Inc., a leader in online mobile games, together with BROCCOLI Co., Ltd., announced that it has been three years since the global version of the smartphone rhythm game Utano☆Princesama Shining Live was released.
  • In commemoration, the Global Release 3 Year Anniversary Celebration began on Sunday, January 24. The campaign will feature three Shining Party Photo Shoots with a double UR pull rate. There will also be special sets for sale. Be sure to check out all the in-game celebrations!
  • 01252021sl01-700x296 "Utano☆Princesama Shining Live" Kicks Off Global Release 3-Year Anniversary Celebration

  • 3 Shining Party Photo Shoots and Double the UR Rates! - To celebrate the global release 3rd anniversary, three “Shining Party” Photo Shoots with a doubled UR pull rate started on Monday, January 24. Players have a chance to get "My Only Prince", "Be My Partner", and "Love My Idol" anniversary series UR Photos.
  • Event Period: Sunday, January 24 to Monday, February 8 (UTC+9)

    Photo Draw Rates by Rarity:
    UR: 2% → 4%
    SR: 10%
    R: 88% → 86%

    * For details on the “Shining Party” Photo Shoots, players are encouraged to check the in-app notification information.

  • 3rd Anniversary Celebration Sets - To celebrate the 3rd anniversary of the global release of the game, special sets that include an SR+ Choose-an-Idol Photo Shoot Pass and Prisms are on sale for a limited time. For details, see the in-game Shop.
  • Event Period: Sunday, January 24 to Monday, February 8 (UTC+9)

    01252021sl01-700x296 "Utano☆Princesama Shining Live" Kicks Off Global Release 3-Year Anniversary Celebration

    Set Includes:
    Prisms (Paid) x95
    SR+ Choose-an-Idol Photo Shoot Pass x1

    Free Bonus Items:
    EXP Booster (L) x3
    Skill Booster (M) x3

    01252021sl01-700x296 "Utano☆Princesama Shining Live" Kicks Off Global Release 3-Year Anniversary Celebration

    Set Includes:
    Prisms (Paid) x310

    Free Bonus Items:
    EXP Booster (L) x5
    Skill Booster (M) x3
    Prism x30

    01252021sl01-700x296 "Utano☆Princesama Shining Live" Kicks Off Global Release 3-Year Anniversary Celebration

    Set Includes:
    Prism (Paid) x1220
    SR+ Choose-an-Idol Photo Shoot Pass x1

    Free Bonus Items:
    EXP Booster (L) x10
    Skill Booster (M) x5
    Prism x60

    Please Note the Following:
    * Sets can only be purchased via payment methods accepted by the respective app stores. They cannot be purchased with Prisms.
    * Free bonus items from purchased sets will be sent to your Gift Box.
    * Prices listed are those at the start of the sale. Prices may be subject to change in the future due to fluctuations in foreign currency exchange rates.
    * Game content is subject to change without prior notice.

Source: Official Press Release

About Utano☆Princesama Shining Live
Utano☆Princesama Shining Live is a rhythm game for Android™ and iOS mobile devices based on BROCCOLI’s Utano☆Princesama series.

Title: Utano☆Princesama Shining Live
Supported OSes: Android™ 4.4+, iOS 9.0+
* Not available on some devices.
Genre: Rhythm game
Price: Free-to-play (In-app purchases available)
Supported Regions: Global (Excludes Japan)
Supported Languages: English and Traditional Chinese
Official Website: https://www.utapri-shining-live.com/en/
Official Twitter Account: @shininglive_en
Official Facebook Page: https://www.facebook.com/ShiningLiveEN
Copyright: ©SAOTOME GAKUEN © KLabGames

Download the Game
App Store
Google Play


About BROCCOLI Co., Ltd.
Headquartered in Tokyo and led by CEO Tomoharu Morita, BROCCOLI is one of Japan’s leading designers and producers of content based on the vast subculture stemming from the world of Japanese pop culture. BROCCOLI’s business covers a wide range of fields, including console games, trading card games, videos, and music. The company’s sphere of influence reaches beyond its own original content, extending into the design, production, and sale of character merchandise.

Official Website: http://www.broccoli.co.jp/ (Only available in Japanese)


About KLab
KLab is a leader in online mobile gaming. Founded in 2000 and headquartered in Tokyo, the company is listed on the 1st Section of the Tokyo Stock Exchange. KLab has consistently ranked as one of the top 52 grossing game publishers worldwide since 2012. With its emphasis on quality and innovative games, KLab continues to grow at a rapid pace, expanding beyond the Japanese market with an office in Shanghai. For more information about KLab, please visit http://www.klab.com/jp/english/.


01252021sl01-700x296 "Utano☆Princesama Shining Live" Kicks Off Global Release 3-Year Anniversary Celebration
Happy anniversary my beautiful boys!
01252021sl01-700x296 "Utano☆Princesama Shining Live" Kicks Off Global Release 3-Year Anniversary Celebration
Let's collect all the sets!!!