Bandai/Namco & Bluefin To Grow Market Share In Collectibles/Hobby/Toy Arena

Bluefin-Bandai-Logo-Small Bandai/Namco & Bluefin To Grow Market Share In Collectibles/Hobby/Toy Arena

What You Need to Know:

  • BANDAI NAMCO Collectibles LLC., enters 2019 poised to take advantage of significant recent company developments aimed at strengthening and expanding its market share and further enhancing its business geared to the substantial toy and hobby customer base across North America.
  • A crucial component of Bandai’s North American strategy has been the acquisition of Nippon Imports LLC (DBA: Bluefin Distribution) wherein great synergies are expected from the expertise and resources offered by both companies, Bandai and Bluefin Distribution. Led by its CEO, Steve Fujimura, Bluefin Distribution has made its mark in the industry by becoming one of the leading distributors and promoters of the toy collectibles and hobby segments. Brand equity and retailer loyalty led BANDAI NAMCO Collectibles LLC to retain the Bluefin name. Mr. Fujimura continues his leadership role as CEO in this new organization and partners with COO, Koji Iwata, a Bandai Senior Vice President with extensive international experience in the toy industry.
  • For 2019, BANDAI and Bluefin are developing several key initiatives to support top tier product releases from Bandai Spirits Tamashii Nations and Hobby that are based on powerhouse properties such as Mobile Suit Gundam and Star Wars and Godzilla (for Tamashii Nations). There will be also be a continued focus on the booming Dragon Ball product lines from Bandai’s Shokugan, Hobby and Tamashii Nations lines.
  • The Bluefin acquisition provides a full range of wholesale and channel distribution services and support, including warehousing, fulfillment and customer service. It also will strengthen sales and expand the company’s extensive localized hobby retail distribution network.

Source: Official Press Release


Bluefin-Bandai-Logo-Small Bandai/Namco & Bluefin To Grow Market Share In Collectibles/Hobby/Toy Arena
This is certainly a plus for toy collectors!
Bluefin-Bandai-Logo-Small Bandai/Namco & Bluefin To Grow Market Share In Collectibles/Hobby/Toy Arena
Yeah, I'm sure fans of collecting toys will be happy to hear of this news!