What You Need to Know:
- UNIVERSAL MUSIC LLC and its Japanese-music-focused label Virgin Music, announces a partnership with ANYCOLOR Inc. Together, the two companies will train and produce music for “BY THE BEAT”,a four-member VTuber unit from NIJISANJI EN, the English-speaking branch of ANYCOLOR Inc.
- As of today, BY THE BEAT embarks upon the road to their major label debut scheduled for 2027. With the release of “Double Vision”, BY THE BEAT takes their first step toward realizing this dream. This track, composed with the idea of comparing their fans, who are indispensable to the members' activities, to “chromatic aberration” (color distortion) is an ambitious piece that blends bouncy electro-house rhythms with rap and vocal chops. The result is a cool, elegant dance track where you can almost feel the very breath of the four members.
- The production team features Lauren Kaori, who writes songs primarily for J-POP and K-POP acts such as INI and &TEAM; MONJOE, the vocalist and synthesizer player for DATS who has recently been producing and writing songs for artists like BE:FIRST and Number_i, as well as composing music for commercials; and R&B artist, singer-songwriter LOAR, who has provided songs for artists such as Kento Nakajima and BE:FIRST.
- BY THE BEAT just had a special collab program on their official YouTube channel to commemorate the occasion, and the “Double Vision” music video is now available for streaming!
Comments from the members of BY THE BEAT
Zeal Ginjoka
Hey there! I'm Zeal Ginjoka, BY THE BEAT's resident mixer of drinks and beats. I'm super excited to start this new journey with everyone! The four of us are working incredibly hard to bring fun songs to all of our wonderful HzBeats. Be sure to keep an eye on us, okay? There's a vibrant journey ahead!!
Freodore
Hey everyone. I'm Freodore, designer of BY THE BEAT. Soon you'll be able to watch over us as we continue to hone our skills and make the most out of this new venture. We're committed to doing our best to release a lot of fashionable music, so I hope we can be under your care!
Seible
Nyao! My name's Seible, promoter of BY THE BEAT! Let's paint the skies with song and dance, joy and laughter! Join us as we dive into late-night recordings, heartfelt sessions, and exciting rehearsals to bring song and smile to your lips. Will you be the melody to my music?
Kaelix Debonair
Ya—ho! Kaelix Debonair; charmed, I'm sure! I'm the bouncer of BY THE BEAT. I've always enjoyed singing live, but I'm excited (and nervous) to venture into recording for original music! I'm really thankful to share in this opportunity with my dear friends, so I'll do my best from here on out. Won't you sing along?
With the release of their first single “Double Vision”, BY THE BEAT embarks on their major global debut with Universal Music. Please look forward to their future activities.
Streaming Information
1st Digital Single “Double Vision”
Streaming date: March 29 12:00 p.m. JST
List of streaming platforms: BY-THE-BEAT.lnk.to/DoubleVisionPR
Music Video: youtube.com/watch?v=tGYLtyakmlM
About BY THE BEAT
"BY THE BEAT" is a group consisting of NIJISANJI EN Livers Zeal Ginjoka, Freodore, Seible, and Kaelix Debonair. They are on a mission to share their music with the world.
Mmber Pofiles
Zeal Ginjoka
Birthday: July 27
Height: 183cm
Profile
A reliable Bartender with a shadowy past, renowned for his drink and beat-making skills.
X (formerly Twitter): x.com/ZealGinjoka
YouTube: youtube.com/@ZealGinjoka
Freodore
Birthday: February 11
Height: 171cm
Profile
A serious but lovable Designer passionate about his work both on and off the stage.
X (formerly Twitter): x.com/Freo_2434
YouTube: youtube.com/@Freodore_nijisanji
Seible
Birthday: October 3
Height: 176cm
Profile
A bubbly and magnetic Promoter who brings people together and adores attention.
X (formerly Twitter): x.com/Seible_2434
YouTube: youtube.com/@Seible_nijisanji
Kaelix Debonair
Birthday: November 5
Height: 185cm
Profile
A laid-back Bouncer with a natural charm who gets things done despite all his slacking.
X (formerly Twitter): x.com/KaelixDebonair
YouTube: youtube.com/@KaelixDebonair
Links
Official YouTube channel: youtube.com/@by_the_beat
Official X: x.com/by_the_beat
Official TikTok: tiktok.com/@by_the_beat_official
Official Instagram: instagram.com/by_the_beat_official
UNIVERSAL MUSIC Artist page: universal-music.co.jp/by-the-beat
About NIJISANJI
The NIJISANJI EN VTuber project made its debut in May 2021 with the goal of reaching overseas fans. It comprises a variety of virtual Livers who conduct streams and influencer activities mainly in English.
YouTube: youtube.com/c/nijisanji_en
Twitch: twitch.tv/nijisanji_en
X: x.com/NIJISANJI_World
Website: nijisanji.jp/en
Reddit: reddit.com/r/Nijisanji
Instagram: instagram.com/nijisanji_en
TikTok: tiktok.com/@nijisanji_en
Douyin: v.douyin.com/ijrDquL
Facebook: facebook.com/nijisanji.official
Source: Official Press Release